Why Actors Should Ditch Websites and Embrace EPKs
The Reality of Having a Website as an Actor
We’ve all heard it: if you’re an actor, you need a personal website. But this could actually be working against you. While a website might seem like a professional touch, it often distracts from what really matters—your acting.
The Problem with Actor Websites
Websites can create confusion and detract from what you want them to see. Imagine a casting director lands on your site and sees that you’re into everything—acting, singing, dancing, even stunt work. They might start wondering, “Wait, where’s the focus?” This hesitation can lead to missed opportunities.
Even if your site is all about acting, it can still be a distraction. Let’s say they click on your social media link. Suddenly, they’re scrolling through Instagram instead of checking out your work. Not exactly what you want, right?
What’s a Better Alternative?
Instead of a website, why not create an Electronic Pitch Kit (EPK)? An EPK is like a digital portfolio that highlights your best work. It’s straightforward, easy to share, and keeps casting directors’ attention where you want it—on you. Unlike a website, an EPK shows exactly what you want them to see—your strengths, your unique qualities, and your best roles—without any distractions.
How to Make Your EPK Stand Out
Here’s what your EPK should have:
Headshots and Acting Demos: These should be on-brand and showcase your best work.
Recent Career Highlights: Focus on your biggest achievements, not your entire resume.
A Short Video Introduction: A quick “about me” video that lets your personality shine.
Contact Information: Make it easy for industry folks to reach out.
The best part? You can tailor your EPK to fit the specific role or project you’re going after. This way, casting directors can easily see why you’re the perfect fit.
The Power of a Good Pitch
Pitching yourself is super important in this industry. Whether you’re going for a role or looking for an agent, a solid pitch can open doors. A website might spread you too thin, but an EPK, paired with a strong pitch, keeps the focus on what matters—your potential to nail the right roles.
Ready to Take Your Career to the Next Level?
If you’re serious about landing better roles and want to learn how to create an awesome EPK, book a free discovery call. I’ll help you figure out the best next steps for your acting career.
Until next time, you stay your bold and beautiful self.
Anne
