Empowering Actors- Mastering Marketing and Branding with Sarah Matsui Colby

I recently chatted with Sarah Matsui Colby, an actor and marketing strategist, about how actors can really stand out by being their true selves. Sarah has this great concept called your "energetic signature"—basically, that unique vibe you bring into a room—and she explains how to use that to shape everything from your one-sheet to your EPK. She also drops some amazing tips on avoiding common marketing pitfalls, and even shares the story of how one gutsy move got her an audition for Superstore! If you’ve been feeling stuck with self-promotion, Sarah’s insights are full of practical advice and inspiration to help you take charge of your career.